Salford Prepares to Give Up Loving Pop!

Salford Prepares to Give Up Loving Pop!

Salford Public Health and CCG are in the final stage of preparing for a three week GULP challenge in St Patrick’s RC High School.

This January, the GULP team delivered an assembly to year 8 students on the health harms related to sugary drinks. Teachers will then be delivering some of the GULP PSHE lessons, which will discuss the marketing of soft drinks, the sugar tax and energy/sports drinks. Following which, students, along with parents and staff, will be challenged to Give Up Loving Pop for three weeks on the 22nd January! All year 8 pupils who sign up to the challenge will receive a GULP water bottle and handy information leaflet to help children make more informed, healthier choices with their drinks.

Pupils will be encouraged to sign up to the GULP challenge via the online portal and  receive weekly, encouraging emails on how far they have come, detailing the calories, sugar and money they may have saved through switching to water. The school will also be provided with GULP PSHE resources and lesson plans to be delivered to year 8’s, alongside other visual materials such as posters, leaflets and water bottles.

Salford are excited to see the results of the challenge and behaviour change will be monitored through pre and post-challenge questionnaires. We hope that the messages will be cascaded through the school and even make it home to influence families and friends in the long term.

We are delighted to get the Salford GULP Campaign up and running, as reducing sugar consumption in our local authority is a key priority. It has been fantastic to see the pupils at St Patrick’s RC engage with the campaign, and we hope the assembly and lessons encourage them to pledge to the GULP challenge and give up sugary drinks for 3 weeks. Targeting teenagers is really important, as they are the biggest consumers of soft drinks in the UK which can have many negative impacts on health, including weight gain, type 2 diabetes, poor dental health and heart disease. Following the campaign with GULP, we hope that the pupils think twice about consuming sugary drinks in the future and opt for healthier drink options, such as milk and water”

Michelle Whittaker, Public Health Strategic Manager at Salford City Council and Project Lead for the Salford GULP Campaign. 

The campaign was featured on the Salford Quays website late last year, which you can find here. 

If you are a resident in Salford and want to take up the #GULPChallenge, there is still time to sign you and your family and friends up here!

Follow the @gulpNOW, @SalfordCouncil and @PHealthSalford twitter accounts for updates and if you are taking the challenge don’t forget to tweet us during the challenge to see how you’re getting on!


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