Fuse blog: Steering the Coca-Cola Christmas trucks off course in 2018…

Fuse blog: Steering the Coca-Cola Christmas trucks off course in 2018…

Our guest blog for Fuse (the Centre for Translational Research in Public Health) is live, discussing some of the important changes to Coca-Cola’s flagship Christmas marketing campaign – the Christmas Truck tour.


The blog follows up our blog from last year, updating readers on this years advocacy efforts from ourselves and Sustain/Sugar Smart and highlighting some of the changes to this years strategic – namely scaling back the size of the tour by over a third, particularly across our footprint in the North West of England.

Steering the Coca-Cola Christmas trucks off course in 2018

Related Articles

A continuation of the conversation….Childhood Obesity Plan Chapter 2 confirmed

Yesterday, Steve Brine, Secretary of State for Primary Care and Public Health, confirmed the Government will be publishing the next chapter

Guest blog: Why aren’t all children walking to school? Current challenges and potential solutions.

Dr Rob Noonan is a Lecturer at the University of Liverpool. Twitter: @RobJNoonan Email: R.noonan@liverpool.ac.uk   It’s timely for us

Tell us what you think of the Food Active e-bulletin!

The Food Active mailing list has now reached a fantastic 500 subscribers! Thanks to all for your continued support. To celebrate,