Junk Food Marketing

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New Resource: Food Active Position Statements

Food Active has published three new position statements on three of our key priorities; Childhood obesity, junk food marketing and sugar sweetened beverages. The position statements aim to frame the issue, both at a national and North West perspective, provide

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Food Active has #AdEnough of junk food marketing to children

Jamie Oliver has launched a new campaign ‘#AdEnough’, which calls for 9pm watershed to junk food marketing to children. Food Active has long campaigned for tighter controls on junk food marketing to children, given the overwhelming evidence that it can

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Junk Food and Sports Sponsorship: Give sugar the red card!

Our sister organisation, Healthy Stadia, has joined forces with SUGAR SMART – a campaign led by the food charity Sustain and supported by Jamie Oliver – inviting stakeholders from all fields (sport, fan groups, parents, schools, public health, and academics)

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“Coca-Cola Christmas truck is not welcome in Cumbria”

A local newspaper the Time and Star published an article last week titled “Coca-Cola Christmas truck told to stay away from Cumbria – and not come back” The article comes as the Director of Public Health at Cumbria County Council

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Priorities in tackling obesity for future governments

The news from the Organisation for Economic Co-operation and Development (OECD) that the UK is the most obese country in Western Europe doesn’t really come as a big surprise. Whilst Public Health England claim their plans to tackle obesity are

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Food Matters Live 2017: highlights from day one

Yesterday Food Active attended day one of the Food Matters Live 2017 Conference, held in the ExCel arena, London. The conference is a great opportunity to bring together the food industry and innovators in food product development to come together and

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Guest Blog: Countermarketing Initiatives to Fight Junk Food Marketing

Poor diet, brought on by the increased availability of unhealthy food, has played a major role in rising rates of diet related diseases around the world.1 Our work at the CUNY Urban Food Policy Institute (CUFPI), an academic research and

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New Food Active and Children’s Food Campaign Research Launched

Parents’ perspectives of junk food marketing to children Today Food Active and the Children’s Food Campaign (CFC) launch the start of our new research project, investigating parents’ perspectives on junk food marketing (JFM) aimed at children. We want to find

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The New CAP Non-Broadcast Restrictions Q&A

Who are CAP? CAP stands for the Committee of Advertising Practice. They are a private organisation who are responsible for writing advertising codes in the UK. The Advertising Standards Authority (ASA) are the sister organisation who are responsible for enforcing

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Guest Blog: Junk brands get onto children’s newfeeds and interact like real life friends

Helena O’Donnell is Project Manager of Irish Heart’s advocacy campaign Stop Targeting Kids. Irish Heart works to influence government policy to improve outcomes for people at risk of cardiovascular disease and stroke. Irish Heart is concerned for Ireland’s serious childhood

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